Whether it is a safety training video or simply to train your associates to conduct particular and proper tasks, we can solve your training problems.  We have also created a number of sales training videos for many companies sales forces.  Capture your training with video to extend the reach of the message for new employees and for those who may have missed the initial training session. 

John Eyres, President of BCC at a recent sales training meeting for St. Louis Telemarketing.  Let BCC do telemarketing, teleprospecting, and cold calling for your company for as little as four hours per week. So many companies need to do more calling, but just don’t have the TIME! Or they cannot afford to hire a dedicated sales person. But they can afford to hire BCC. They do the tough, hard cold calling that really makes a difference.

Create Engaging Training Videos for Your Organization

Are you struggling to create training videos that your audience will find engaging? Gain the insights needed to produce effective training videos for your organization and make the learning process memorable.

With our guide, you can create high-quality, engaging video content that supports your organization’s success.

Introduction

Creating engaging training videos can help your organization keep employees up-to-date on the latest company policies, procedures, and more. Training videos can help teach complex concepts that may be difficult to explain through other means and provide the opportunity to reinforce important messages through repetition if necessary. With creative thinking and planning, you can develop informative and entertaining training videos that grab attention and engage your audience.

When creating engaging training videos for your organization, there are four key factors you should consider:

1. Audience: Know your target audience in order to craft a video that speaks directly to them and meets their needs.

2. Format: Choosing an appropriate format for your video depends upon what type of information you need to convey. Text, graphics, slideshows, live action footage—all of these elements must be effectively employed in order for the video to capture your audience’s attention.

3. Tone: Tone is a major key when you’re producing a training video as it will determine engagement with the topic – whether lighthearted or serious in nature – this must be considered throughout the production process

4. Length: Outline in advance what needs to be accomplished with the video so that its length is appropriate – too long would likely lead to boredom; too short may leave people wanting more information or clarity on what is being discussed within the content that has been created

Benefits of Training Videos

In today’s digital age, training videos can be a powerful tool for maximizing learning and engagement. Training videos allow employees to absorb information in an engaging manner, increasing the likelihood that they will retain the material. They also provide a cost-effective and easily accessible alternative to traditional face-to-face classroom training.

The use of technology within training videos helps organizations save time and effort in multiple ways. Videos can be easily customized for specific tasks or lessons, helping employees access relevant information quickly and efficiently. Additionally, it saves money on resources such as trainers’ salaries or booking venues for classroom-style trainings. Training videos may also be embedded into other computer-based tools like PowerPoint presentations or eLearning modules, allowing staff to brush up on knowledge between trainings sessions.

The key benefit of using training videos is delivering educational content in a more engaging way which can be accessed at any time or place—helping information stick better with the learner than their dry group lectures ever could! Furthermore, training video content can help organizations foster a more cohesive work environment by fostering understanding between members of different teams who may not have direct contact with each other normally. With more engaging formats of learning like this, your organization can expect improved employee performance as well as higher retention rates among staff members overall!

Developing a Training Video Strategy

Developing an effective training video strategy can be the key to unlocking success for your organization. It is important to understand the purpose of the video, who will be watching it, what you want them to gain from it and how you can ensure that they have a positive experience during the viewing process.

Training videos should be created with a specific audience in mind. This audience could include internal staff members, external customers or those looking for new hires or career development. If a training video is not tailored specifically for its intended viewers, it can grossly miss the mark and fail to deliver on its intended objectives.

An effective strategy should also consider how long viewers are expected to spend watching the content, as well as how many times they may need to watch in order to gain a full understanding of what is being taught. This can help inform every aspect of your training video — from its length and complexity level right up until considering more creative approaches such as incorporating animation or interactive elements that can keep viewers engaged throughout their viewing experience.

Finally, you’ll need to consider how best to measure whether the objectives of your training video have been met. Such measurements could include pre-and post-test scores or surveys rating viewer engagement levels — all helping you gain an understanding of whether your investment in creating these materials has paid off or not.

Choosing the Right Video Format

When selecting the right video format for your training videos, it’s important to take into account the type of learning experience you want to convey. Do you want your viewers to interact with the video or do you just want them to observe? Do you have special audio requirements or is a basic voiceover sound fine? You should also consider if you need animation or live-action footage and if so, what type?

Generally, businesses looking to use training videos should start by weighing their options between interactive and non-interactive formats. Interactive formats require greater viewer engagement such as quizzes, pop up questions and review games. These videos can be tracked with analysis software that logs user progress and performance data in order to gain insight into their learners’ needs. Non-interactive formats are simpler in nature and typically feature a voiceover narration that cues up visuals throughout the length of the video.

Depending on the purpose of your video, there are several types of formats suitable for training purposes such as Screen Capture Videos, Animated Videos, Tutorial Videos and Explainer Videos. Screen capture technology produces computer narrated tutorials by capturing audio while a user interacts with software applications or websites. Animation allows users to create convincing visuals without requiring complex planning or expensive equipment; Animated videos can be especially helpful for explaining more complex concepts that don’t require demonstration on even real life scenarios. Tutorial videos can include scrolling text overlays or on-screen commenters as way of instruction alongside useful visuals as an aid for understanding specific tasks step by step in a short amount of time (such as password resetting). Lastly explainer videos are used when covering more abstract topics like policies or business procedure changes where visuals alone cannot communicate all necessary information; These items provide an effective way for businesses to assess employee understanding quickly with more memorable results.

Creating an Engaging Script

Creating an engaging script for your training video is the most important step in the production process. Your script is like a roadmap guiding your audience through the material and ensuring that they stay focused and engaged throughout the video.

When writing a script, it’s important to consider your audience – who are they and what do they want to learn? Make sure you structure your script in a way that is easily digested and clearly organized. Keep sentences short and to the point, avoid jargon where possible, and be sure to mention key terms or concepts from time to time. Including stories or other interactive elements can help make your training video more engaging as well.

In addition, it’s also important to include visuals where appropriate as this can help illustrate key concepts more effectively than words alone. For example, include images that correspond with each topic, or break down complex ideas into simple diagrams or infographics. Adding animations can help aid comprehension as well as hold attention by adding interest. As you write, keep referring back to your goals and objectives – this will help ensure that you stay on track with delivering useful content in an entertaining manner!

Ensuring Quality Production

Ensuring a quality production for your training videos is essential in order to guarantee you provide an engaging program which effectively appeals to the target audience. To ensure the highest level of production quality and ensure good technical results, here are some key tips for effective video production for training purposes:

-Consult with professionals such as editors, videographers, and voice-over professionals to create a script focused on the needs of your audience.

-Use professional digital video cameras with microphones and audio equipment to capture high quality sound and footage.

-Ensure proper lighting techniques are used to capture clear images.

-Edit video clips seamlessly while keeping clips short and focusing on the main points of the lesson.

-Test playback on multiple devices, both online and offline, before publishing your video content.

-Consider different styles such as animation or live action depending on the nature of your message.

By following these tips during pre-production, production, and post-production phases of creating training programs for your organization will help maintain high standards for quality deliverables that can be effectively used to impart knowledge in a creative way.

Distributing and Evaluating Training Videos

Creating engaging and effective training videos is only the first step in the process. A good training solution also requires efficient distribution and feedback mechanisms to ensure the most efficient education of employees.

Organizations can distribute training videos in various ways, including on their own web portals, through email, and through cloud-based storage solutions like Comala. Proper distribution should also include mandatory courses set by managers, notifications to users when courses are due, access to video transcripts for learners with hearing impairments, and learning paths that combine related materials into one unified system.

To ensure successful video-based learning initiatives within an organization, it is essential to conduct evaluations at regular intervals. This type of evaluation provides useful insights into how well the videos are being received by employees across departments and can identify whether any improvements need to be made or additional topics created. Qualitative surveys are a great way to gain quick insight from your target audience after watching a video or completing a course. Topics for evaluation may include: overall satisfaction with the content; was the material covered relevant; was it easy to understand; was there enough time allocated? Through this process, you can continue refining your videos over time so that they successfully deliver important lessons in an engaging manner that resonates with employees.

Conclusion

A good training video should be simple, concise, and direct. It should also be engaging, relatable, and share clear information that can help learners reach mastery. Remember, training videos are meant to serve as an effective tool in helping your organization reach its goals.

When producing a training video, be sure to make use of audio-visual elements to convey your message in a professional manner. Additionally, consider investing in appropriate quality lighting equipment so that your videos will look as polished and professional as possible.

If you follow these steps, you should be able to produce useful and engaging training videos for your organization that will assist learners in acquiring the knowledge they need to succeed.