We are a leading provider of live and on demand webcasts in the St. Louis region. We offer an end to end webcasting solution enhanced with custom webcast landing page design, twitter integration, facebook integration, message boards, chats, and polling if desired. Our webcasting solutions can extend the reach of your live events and provide your customers with an engaging experience.

Our webcast solutions create engaging live and on demand experiences for seminars, training, trade shows, corporate meetings and conferences.

We provide many streaming technology solutions to increase the bandwidth quality and compression performance of your video stream.  By using industry leading formats we constantly explore and test newer technology to create an economical web streaming solution for your specific needs.

Live video web streaming
From a simple presentations to a large scale productions, we can video stream and webcast your event live. Let us provide you with the correct technology solution.

On-Demand Streaming
Unique web visits can increase by replaying previously recorded live streams. You can also create and stream your entire Media libraries.

Only pay for the streams you are using – no long term commitments!  We are also available to bring a camera crew, sound & lighting professionals, as well as production and support services and staff who can take your next event and push it LIVE to the web.  Integrating a customized player on your existing website is also available in our comprehensive package pricing.  Our live web video feed service is available for meetings, corporate events, presentations, trade shows, and many other applications where our customers need to bring a video live to the web.

Leverage the Power of Webcasting and Video Streaming Services to Create a Memorable Experience of your Event.

As event organizers increasingly turn to webcasting and video streaming services to create a truly memorable experience, the potential for better engagement and more immersive experiences is more important than ever before. Webcasting and video streaming services offer a wide range of benefits, from increasing engagement to creating a more immersive and interactive experience for attendees. By utilizing these powerful tools, event organizers can take their events to entirely new levels of engagement, creativity, and reach. In addition, content can be easily shared on social media, thus creating an even larger audience for the event. All of these elements come together to create an unforgettable experience for attendees and a lasting memory for the organizer.

What is Webcasting and Video Streaming?

Webcasting and video streaming are technologies that allow audio, video, and other multimedia content to be delivered over the Internet. Webcasting uses streaming media technology to broadcast audio and video content to viewers over the Internet. Video streaming, on the other hand, is a type of webcasting that allows viewers to watch or listen to a live or pre-recorded video or audio feed. Both webcasting and video streaming require the use of an encoder to compress the media file and send it to the receiver.

There are several different types of webcasting and video streaming services available, including the use of streaming media platforms like YouTube, Vimeo, and Livestream. These platforms allow users to create professional-looking live streams with minimal effort. They also provide tools for embedding video into websites, sharing videos on social media, and tracking viewership.

Benefits of Webcasting and Video Streaming for Events

When it comes to events, webcasting and video streaming can be used to create a more engaging and interactive experience for attendees. Webcasting and video streaming enable event organizers to reach a wider audience, as the content can be streamed to any device with an Internet connection. This can be especially beneficial for events with speakers from different locations, as the content can be streamed simultaneously to multiple sites.

In addition, webcasting and video streaming can be used to create a more immersive and dynamic experience for attendees. Through the use of high-quality audio and video, attendees can be taken on a journey throughout the event and be exposed to content they might not have otherwise experienced. This can be especially helpful for events such as conventions, conferences, and other large-scale gatherings.

Finally, webcasting and video streaming can be used to create a lasting memory of the event. By capturing the event on video, organizers can share it with attendees after the event. This can be especially beneficial for events such as weddings, parties, and other special occasions.

Types of Webcasting and Video Streaming Services

When it comes to webcasting and video streaming services, there are a few different options available. The most popular services are those provided by YouTube, Vimeo, and Livestream. These services offer a wide range of features and tools that can be used to create a professional-looking live stream with minimal effort. They also provide tools for embedding video into websites, sharing videos on social media, and tracking viewership.

In addition, there are several other webcasting and video streaming services available. These services range from basic streaming services to more advanced services that offer features such as analytics, interactive chat, and other tools. Depending on the goals of the event, organizers should research the different services to determine which one is best suited for their needs.

Steps for Setting Up a Successful Webcasting or Video Streaming Event

Creating a successful webcasting or video streaming event requires careful planning and preparation. Here are a few steps that event organizers should take to ensure their event is a success:

1. Define the goals of the event. It’s important to have a clear understanding of what you want to accomplish with the event. This will help you determine which webcasting and video streaming services are best suited for your event.
2. Research the different webcasting and video streaming services. Once you have a clear understanding of your goals, you can begin researching the different services available. Make sure to compare features, pricing, and customer reviews to determine which service is best for your event.
3. Set up the necessary hardware and software. Once you’ve chosen a webcasting or video streaming service, you’ll need to set up the necessary hardware and software. This may include cameras, microphones, and other equipment, as well as software for encoding and streaming the content.
4. Create a schedule and plan for the event. It’s important to create a detailed schedule for the event and plan for any potential technical issues that may arise. This will help ensure the event goes off without a hitch.
5. Promote the event. Once the event is ready to go, it’s important to promote it to ensure it reaches the widest possible audience. This can be done through social media, email, and other online channels.

Tips for Creating a Memorable Experience for Attendees

Creating a memorable experience for attendees is an important part of any event. Here are a few tips for creating a memorable experience for attendees:

1. Provide engaging content. It’s important to provide content that is engaging and relevant to the event. This will help keep attendees interested and engaged throughout the event.
2. Utilize interactive elements. Utilizing interactive elements such as polls, Q&As, and other interactive tools can help create a more immersive experience for attendees.
3. Offer incentives. Offering incentives such as giveaways and discounts can help encourage attendees to participate and stay engaged.
4. Make it social. Utilizing social media channels such as Twitter and Facebook can help increase engagement and reach a wider audience.
5. Follow up with attendees. Following up with attendees after the event can help ensure they have a lasting memory of the event.

Best Practices for Promoting and Optimizing Your Webcast or Stream

Promoting and optimizing your webcast or stream is an important part of ensuring its success. Here are a few best practices for promoting and optimizing your webcast or stream:

1. Create a compelling title and description. It’s important to create a compelling title and description for your webcast or stream that accurately reflects the content and entices viewers to watch.
2. Utilize SEO. Utilizing SEO (Search Engine Optimization) techniques can help increase the visibility of your webcast or stream.
3. Create promotional materials. Creating promotional materials such as flyers, posters, and banners can help increase awareness of the event.
4. Leverage social media. Leveraging social media channels such as Twitter and Facebook can help spread the word and increase viewership.
5. Analyze viewership data. Analyzing viewership data can help determine which strategies are working and which need to be improved.

Strategies for Leveraging Social Media to Increase Viewership

Leveraging social media channels can be a great way to increase viewership of your webcast or stream. Here are a few strategies for leveraging social media to increase viewership:

1. Promote the event. Posting about the event on social media can help increase awareness and encourage people to watch.
2. Have guest speakers. Inviting guest speakers to participate in the webcast or stream can help draw in viewers and increase engagement.
3. Live stream on multiple channels. Live streaming on multiple social media channels can help reach a wider audience and increase viewership.
4. Utilize influencers. Utilizing influencers can help spread the word and increase viewership of the event.
5. Use hashtags. Utilizing relevant hashtags can help increase visibility and make it easier for viewers to find the event.

How to Measure the Success of a Webcast or Streaming Event

Measuring the success of a webcast or streaming event is an important part of determining the effectiveness of the event. Here are a few metrics that can be used to measure the success of a webcast or streaming event:

1. Viewership. Measuring the total number of viewers can help determine the reach of the event.
2. Engagement. Measuring the level of engagement of viewers can help determine the effectiveness of the event.
3. Time spent watching. Measuring the amount of time viewers spend watching can help determine the level of interest in the event.
4. Audience demographics. Analyzing the demographics of the audience can help determine who is watching the event and which channels are most effective.
5. Number of shares. Measuring the number of shares can help determine how well the event is being promoted and how many people are talking about it.

Costs and Pricing Associated with Webcasting and Streaming Services

The cost of webcasting and streaming services can vary depending on the type of service and the features included. Generally, the cost of the service will be based on the number of viewers and the length of the event. Most services will offer discounts for longer events or higher viewership. Additionally, some services may offer additional features or services for an additional fee.

It’s important to do research when selecting a webcasting or streaming service to ensure you’re getting the best value for your money. Additionally, it’s important to factor in the cost of any additional hardware or software that may be needed to set up the event.

Conclusion

Webcasting and video streaming services can be a powerful tool for event organizers looking to create a truly memorable experience for attendees. These services offer numerous benefits, such as increasing engagement, creating a more immersive experience, and reaching a wider audience. In addition, content can be easily shared on social media, thus creating an even larger audience for the event. By utilizing these powerful tools, event organizers can take their events to entirely new levels of engagement, creativity, and reach.

314-604-6544
Rob Haller
St Louis Video Producer
stlouiswebvideo@gmail.com